INTRODUCTION TO THE COURSE

Having a culture of strong internal communications is one of the greatest motivators to staff, and if lacking, teams soon feel out of touch and uninformed. Effectively learn how to manage the most important asset and greatest risk within your organisation: your people.

This 5-day Internal Communications Strategies for HR Practitioners course will teach you the secrets of employee engagement, as well as how to plan and deliver effective communications. Explore theories like persuasion and storytelling, learn how to apply them in practice, and develop an understanding of where internal communication fits into the structure, systems and processes, leadership and culture of an organisation, and how internal communicators can support the management of strategic and transformational objectives.

The course also introduces the fundamentals of human resource management and the role that it plays within organisations. During this 5-day course, delegates will discover how HR professionals help organisations achieve their business goals and strategic objectives and develop their HR and employee engagement skills.

This KC Academy training course will highlight

  • The different approaches to internal communications and platforms to engage with employees and stakeholders
  • The essentials of human resource management
  • The latest in HR policies
  • Compliance and HR: employment laws and legislation

COURSE DETAILS

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Objectives

At the end of the training course, you will be able to:

  • Know what engagement is, why it matters and how to use communication to increase and sustain it
  • Understand how change and uncertainty impact engagement in the workplace and what leaders and communicators can do to address this
  • Have a range of strategies and tools for assessing, driving and measuring engagement in the current context and beyond
  • Know how to work with leaders and managers to help them engage more effectively, including remotely and across boundaries
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Who should Attend?

This KC Academy course is for you if:

  • You are working in HR, employee engagement and related fields
  • You are interested in pursuing a career in internal communication.
  • You have been working in internal communication for at least a year and want to learn about the latest techniques and thinking.
  • You are responsible for communicating to employees and stakeholders

This training course is suitable for a wide range of professionals but greatly benefit:

  • HR practitioners
  • Employee engagement practitioners
  • Managers and Supervisors responsible for delivering internal communication
  • Internal Communication practitioners
  • Team Leaders who manage people and teams

DAILY AGENDA

Day 1: INTRODUCTION TO INTERNAL COMMUNICATION
  • Defining internal communication and its purpose
  • Understanding the difference between strategies, plans and policies
  • The importance of understanding people and cultures
  • Good practice writing and introduction to rhetoric
Day 2: ENHANCING INTERNAL COMMUNICATIONS
  • Enhancing internal communications and engagement
  • Enhancing employee and management relations
  • Harnessing a fair and consistent working environment for all employees
  • Improve your listening skills and tackle performance problems effectively
Day 3: INTERNAL COMMUNICATION STRATEGIES
  • Exploring different approaches to internal communications
  • Develop honest and open communications during review meetings
  • Understand how to set clear objectives through clear and consistent messages
  • Positive team-building and cohesive working relationships
Day 4: ENGAGING AMID UNCERTAINTY
  • What engagement is and why it matters
  • What drives engagement in organisations and the role of communication
  • The impact of change and uncertainty on engagement and wellbeing
  • Communication strategies and tactics to maintain engagement and wellbeing during change and uncertainty
  • Putting together a communication strategy to drive specific engagement outcomes, during change
Day 5: FUNDAMENTALS OF HR MANAGEMENT FUNCTIONS
  • HR policies and principles
  • Ensuring policies match up with the organisational culture
  • Creating strategic HR plans that are flexible and adaptable to change
  • The process of recruitment and selection of new employees
  • Setting in place effective appraisal and feedback systems
  • The process of implementing training and development policies
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Certificate

  • On successful completion of this training course, KC Academy Certificate will be awarded to the delegates.