An Intensive 5-day Training Course

Advanced Stakeholder Management

Engaging Key Stakeholders and Managing Their Expectations

INTRODUCTION TO THE COURSE

The Advanced Stakeholder Management training course is designed to enhance your capabilities in managing complex stakeholder relationships with confidence and strategic insight. In today’s collaborative work environment, stakeholder engagement has become essential — spanning suppliers, clients, employees, investors, financiers, and beyond. Projects, in particular, often involve a wide range of stakeholders across functions and organizations, making structured engagement critical to success.

While traditional management styles relied on hierarchical control, today’s leaders must understand how to navigate stakeholder dynamics and build mutually beneficial relationships. This training course provides a robust framework for identifying and prioritizing key stakeholders and engaging with them effectively to drive performance and outcomes.

Participants will explore best practices through concise theoretical modules, interactive stakeholder management simulations, real-world case studies, and video analysis. A central component of the training course is Reflective Practice — a structured process that helps participants draw valuable lessons from stakeholder interactions and apply them to future scenarios, enhancing their overall impact and communication across organizational levels.

Key areas of focus include:

  • Effectively engaging with key stakeholders who have significant influence
  • Applying a structured stakeholder management approach
  • Distinguishing critical stakeholders from broader groups
  • Strengthening strategic relationships with top-priority individuals
  • Managing high-pressure discussions and resolving conflicts constructively

COURSE DETAILS

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OBJECTIVES

By the end of the Advanced Stakeholder Management training course, participants will be equipped to:

  • Gain a comprehensive understanding of stakeholder landscapes
  • Design effective stakeholder engagement strategies and action plans
  • Deliver consistent and impactful outcomes through stakeholder collaboration
  • Navigate complex and high-stakes situations with professionalism
  • Apply reflective techniques to continually enhance stakeholder management skills
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TRAINING METHODOLOGY

This Advanced Stakeholder Management training course is built around a series of short theory blocks (approximately 35% of the training course activity time), with the rest of the activities being highly interactive, including case study analysis, role plays and other simulations, viewing and interpreting video content at regular points. Participants will also benefit from feedback from their peers, as well as from a highly experienced instructor, who will lead the training course.

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ORGANISATIONAL IMPACT

Organizations will gain substantial value from improved stakeholder engagement practices among participants, resulting in:

  • Enhanced project results through better alignment with stakeholder expectations
  • Cost efficiency due to early and accurate clarification of stakeholder needs
  • Accelerated achievement of project benefits through timely stakeholder agreements
  • Stronger working relationships that drive productivity and collaboration
  • Reduced internal conflicts and increased team morale
  • Greater strategic focus on delivering successful business outcomes

 

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PERSONAL IMPACT

Participants will return to their roles with renewed confidence and a refined approach to managing key relationships. They will gain:

  • The ability to communicate effectively with high-level stakeholders
  • A systematic method for assessing and responding to stakeholder dynamics
  • Enhanced understanding of stakeholder needs and how to meet them
  • Practical tools for planning and executing engagement strategies
  • Stronger interpersonal skills for building trust and influence
  • A commitment to continuous improvement through reflective learning
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WHO SHOULD ATTEND?

This KC Academy Advanced Stakeholder Management training course will greatly benefit anyone who needs to interact with high priority stakeholders in their professional role – this training course is aimed at people who already have some experience of managing stakeholders, including

  • Executives and Managers
  • Junior managers and Supervisors
  • Professional Managers and Staff, including HR, Finance and other Business Partners
  • Personnel involved in transformation initiatives
  • Internal Consultants
  • Program, Project and PMO Personnel

DAILY AGENDA

Day 1: First Principles of Managing Stakeholders
  • Self-assessment of current skill levels and identification of areas for development
  • The stakeholder engagement lifecycle, process, and key stages
  • The potential outcomes from poorly conducted stakeholder engagement
  • Negative factors in stakeholder engagements and how to avoid them
  • Critical success factors in successful stakeholder engagements
Day 2: Developing an Appropriate Personal Brand and Projecting a Strong Image
  • What is a personal brand and what does appropriate mean?
  • The elements of a successful personal brand – education, experience, personality, authenticity, values, performance, providing value, consistency
  • Developing your value proposition and ‘elevator pitch’
  • How to create presentations and reports that impress stakeholders
  • Gaining access to senior stakeholders
Day 3: Assessing the High Priority Stakeholders
  • Circles of Influence, differing frameworks and their use
  • A range of frameworks for assessing stakeholder priority and their pros and cons
  • Stakeholders’ self-image, needs, concerns and behaviors
  • Social style – quickly analyze stakeholder behavior and decide how to respond for a positive outcome – a deep dive into the technique
  • Influencing without power, techniques, and tips for making a high impact
Day 4: Engaging and Managing Your Stakeholders
  • Developing a stakeholder communications strategy
  • Identifying specific concerns and tailoring the messages accordingly
  • Creating a tailored stakeholder communications and engagement plan
  • Setting up and managing stakeholder meetings
  • Managing disagreements and moving to a productive outcome
Day 5: Negotiating Successful Outcomes
  • The processes of negotiation
  • Developing your negating position
  • Negotiating using a principled approach
  • Dealing with challenges
  • Driving negotiations to mutually successful outcomes
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Certificate

On successful completion of this training course, KC ACademy Certificate will be awarded to the delegates

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