Masterclass in Public Policy, Public Affairs and Government Relations

Influencing Policy Making

Format availability:



5 Days

Introduction to the course

This Masterclass in Public Policy, Public Affairs and Government Relations training course provides a framework for Public Policy development, which will help enhance the learner’s knowledge and understanding on how Public Policies are designed, the mechanics of Policy-making used by Governments to analyze and monitor the delivery of Policy outcomes. This training course will provide insight into the distinction between Public Policy and Public Administration

This training course will give an introduction to the key elements of Public Affairs, help clarify the roles, duties and responsibilities of the Government relations function which is becoming an indispensable one in all corporates and organizations whether private, public or sate owned. This training seminar will help differentiate between Government Relations and Public Affairs roles and establish the fit of both into the Public Policy process as well the their interactions within the broader term of Public Relations.

This training course will highlight:

  • Public Policy Landscape
  • Public Policy Development and Delivery Process
  • Role and Purpose of Public Affairs
  • Public Affairs Strategy
  • Government Relations Function
  • Government Relations versus Public Affairs
  • Public Policy versus Public Administration

Course details

This training course is essential for those new to Public Affairs, Government Relations, as well as for anyone working in Policy-making or Government who needs a greater understanding of how decisions are made

Targeting a wide range of Government and Non-Government Officials involved at various levels and different stages of the Policy making Process, Public Relations and Public Affairs:

  • Government Relations Officers
  • Public Affairs Officers / Professionals
  • Public Relations Officers / Professionals
  • Policy Makers / Officers / Analysts / Professionals
  • Governing Body & CEO Levels
  • Executive Management and Directors
  • Ministerial & Ministerial Committee Levels


  • What is Public Policy, Basic Concepts of Public Policy
  • Public Policy Process, Policy Formulation and Policy Making
  • Policy Delivery, Models and Challenges
  • Role and Purpose of Public Affairs
  • Mapping the Sociopolitical Environment, Influence on the Political Process
  • Planning and Developing a Public Affairs Strategy
  • Public Policy and Public Affairs
  • Building a Government Relations Strategy
  • Public Affairs and Government Relations
  • Public Policy and Public Administration

Professional certificate & Accreditation

Learn the techniques and practices for engaging with Policymakers as part of a systematic strategy to influence Government Policy and Shape Legislation through this training course.

Frequently Asked Questions

There are no prerequisites. Our courses are open to students of all backgrounds who are 18 years of age and older. All courses are conducted in English. Video lectures include English subtitles and the option to slow-down, pause, or replay lectures for better retention. Discussion boards are a critical component of each of our courses; therefore, we suggest students have a conversational knowledge of English when pursuing a Certificate of Completion. For any of the art writing courses, students need to be 100% proficient in written English.

You should have an up-to-date web browser such as: Chrome, Safari, Firefox, or Internet Explorer. For more detailed information, please see the guides for supported browsers and basic computer specifications. Our Online Courses can be accessed on a mobile or tablet device, although we strongly encourage you to have access to a desktop or laptop computer and reliable internet connection for certain course components. Former students have told us it is easiest to read discussion threads and complete written assignments on a laptop or desktop computer.

Registration is available on our website. Just follow these simple steps: Click the “Apply Now” button in the top right corner of your screen. Select “Online Courses.” Choose your course(s). You will be asked for basic contact information and your credit card payment. We require full payment at the time of registration and all tuition is billed in US dollars. Be sure to check with your bank or credit card company, as your financial institution may charge a foreign transaction fee.

Our classes are kept small, at no more than 30 students, to better facilitate and encourage personalized interaction with the instructor and fellow participants. Your classmates come from all over the globe and contribute their global perspectives and experience. Some are currently working within the arts while others are just beginning. All classmates share in their passion for the art world.

It is recommended that you begin your course promptly. If you do need to start the course a few days late, contact your instructor as soon as possible after the course has opened to discuss your options. Registration closes on the Friday after the course begins.

Enroll now

Click on a date to enroll and save your seat
01-05 Jul 2024
Fee: $5,950
30 Sep-04 Oct 2024
Fee: $5,950
04-08 Nov 2024
Fee: $5,950
Course customization available
Course customization available

This training course is available to be conducted at your own pace & at your own time. Request for a quotation now and our training advisor will contact you shortly

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