An Intensive 5-day Training Course

Public Policy Development

Understanding and Contributing to Policy-Making from an Organisational Perspective

INTRODUCTION TO THE COURSE

Public policy is a powerful force that shapes economic landscapes, regulatory environments, and the way organizations operate. Yet many businesses and institutions remain reactive to policy changes rather than proactive contributors to the policymaking process.

The Public Policy Development training course provides professionals with the essential tools and strategic insights to understand, influence, and shape public policy effectively. It empowers participants to engage with policymakers, advocate for their organization’s interests, and contribute meaningfully to the development of legislation at local, national, or international levels.

Through real-world examples, strategic frameworks, and dynamic discussions, participants will explore how policy affects organizational outcomes and how to develop robust strategies for stakeholder engagement, advocacy, and long-term influence.

This Public Policy Development training course will highlight:

  • The strategic purpose and frameworks of public policy
  • The economic, organizational, and cultural impact of policy decisions
  • How organizations can effectively contribute to public policy development
  • Techniques for building strong relationships with policymakers and stakeholders
  • Corporate approaches to policy advocacy and engagement

COURSE DETAILS

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OBJECTIVES

By the end of the Public Policy Development training course, participants will be able to:

  • Understand the processes and dynamics of public policy formulation
  • Identify how organizational interests intersect with public policy agendas
  • Contribute constructively to policy dialogue and legislative development
  • Develop engagement strategies with public institutions and policymakers
  • Communicate policy positions persuasively to internal and external stakeholders
  • Support strategic decision-making through policy awareness and forecasting
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TRAINING METHODOLOGY

Participants will perfect the required skills to understand and contribute to public policy through a wide-range of instructional methods including the examination of various case studies, group discussions and class exercises with maximum delegate participation covering current situations and practices, and finally, lecturing by an experienced practitioner.

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ORGANISATIONAL IMPACT

Organizations will benefit through:

  • Enhanced ability to anticipate and respond to policy changes
  • Development of proactive policy engagement and advocacy capabilities
  • Improved strategic alignment between public policy and business objectives
  • Stronger institutional relationships with government and regulatory bodies
  • Increased internal awareness of the policy landscape and its implications
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PERSONAL IMPACT

Participants will gain:

  • A strategic understanding of public policy development processes
  • Enhanced confidence in stakeholder engagement and advocacy
  • Improved communication and influence skills with public institutions
  • A professional edge through insight into public policy mechanisms
  • The ability to support corporate decision-making through policy intelligence
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WHO SHOULD ATTEND?

This KC Academy Public Policy Development training course is aimed at professionals with a leadership role or who are involved in public affairs or public policy:

  • Public Affairs Practitioners at all levels
  • Communication and Liaison Officers
  • Public Relations Practitioners
  • Operational Managers impacted by public procurement and policy decisions
  • Executives involved in strategic and operational functions

 

DAILY AGENDA

Day 1 - UNDERSTANDING POLICY-MAKING
  • What is Policy-Making?
  • The Policy-making Process
  • Qualities of Good Policy-Making
  • Instruments of Policy Implementation
  • Cooperation with Policy Makers
  • Monitoring and Evaluation of Policy
Day 2 - DIMENSIONS OF POLICY-MAKING
  • Health Policies
  • Environmental Policies
  • Economic Policies
  • Social Policies
  • Law and Policy-making
  • Politics and Policy-making
  • Case Studies
Day 3 - CONTRIBUTING AND LEVERAGING PUBLIC POLICY
  • How does public policy affect your business?
  • Developing a Communication Strategy
  • Practical Steps for an Effective Take-up Strategy of Your Proposals
  • Navigating the Decision-making Process
  • Creating Alliances
Day 4 - STAKEHOLDER ENGAGEMENT
  • Identification of Policy-relevant Issues
  • Identification of Audiences
  • Creating and Sustaining Interest
  • Developing Engagement Programmes
  • Introducing our Organisation to Decision-makers
  • Presenting Evidence for Policy-making
Day 5 - MULTI-LAYERED APPROACH TO PUBLIC POLICY
  • Local Policy
  • Regional Policy
  • National Policy
  • Strategies for a Coherent and Comprehensive Approach to Policy-making
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Certificate

On successful completion of this training course, KC ACademy Certificate will be awarded to the delegates.

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