Stakeholder Management: Negotiating, Communicating & Influencing - CPD Certified

Effectively Manage Relationships to Achieve Your Organisational Goals

Introduction to the course

Stakeholders impact every organisation - whether they are public or private sector – some are internal, others are external, but the higher priority stakeholders must be engaged, their expectations understood and strategies developed, planned and implemented to recognise and address their concerns. Stakeholder management involves both hard and soft skills, with some understanding of human nature, culture, and communications added, finished off with the ability to influence and negotiate with integrity.

The five-day course will provide participants with a standard set of tools and techniques explored through a range of project and programme-based exercises. This will include learning the stakeholder management processes, understanding human behaviour and how to influence it, analysing and planning communication strategies, using principled negotiation techniques and influencing without authority to achieve your goals.  This will be achieved with a mixture of short theory blocks, backed up by many interactive exercises and role-plays, to help you practice your newly learned skills in a safe learning environment.

Course details

During this five-day training course, you will learn how to:

  • Explain the process flow, the processes and key documents involved in managing stakeholders
  • Describe how to analyse the stakeholder environment, identify/prioritise stakeholders and recognise their expectations
  • Create and share communications that assist in engaging stakeholders
  • Demonstrate an ability to recognize how personality and behaviours give an insight into how to manage stakeholder aspirations and expectations best
  • Give examples of different types of culture and the impact it has on your stakeholders’ worldview.
  • Undertake successful negotiations using principled negotiation techniques

With participants from a range of organisations, the course accommodates the specific learning objectives of each individual, ensuring that everyone leaves with relevant skills and tactics and a broad grounding in a best practice approach to stakeholder engagement. The course is recommended for:

  • Executives and managers
  • Junior managers and supervisors
  • Professional managers and staff, including HR and finance
  • People who are new to stakeholder engagement
  • Individuals looking to develop a coherent stakeholder engagement strategy
  • Anyone who needs to understand Stakeholders and stakeholder engagement
  • People involved in transformation initiatives
  • Program, project and PMO personnel

Daily Agenda

DAY 1 :
First Principles, Identifying and Defining Stakeholder Audiences 
  • Overview of stakeholder engagement and management
  • The stakeholder engagement process and critical documents
  • Identifying stakeholders
  • Producing the stakeholder register
  • Creating and analyzing stakeholder profiles
  • Assessing interests, positive and negative
  • Analyzing the gap between current stakeholders and required perceptions
  • Selecting a suitable stakeholder management strategy
DAY 2 :
Planning Stakeholder Communications and Measuring Effectiveness 
  • Planning stakeholder engagement communications
  • Identifying and delivering the key messages
  • Creating stakeholder communications
  • Planning and managing stakeholder meetings
  • Dealing with stakeholder objections
  • Escalating stakeholder issues for resolution by senior management
DAY 3 :
Interpersonal Skills in Stakeholder Management 
  • Empathy and how it can assist in managing stakeholder relationships
  • Trust – the foundation on which relationships are built
  • Influencing, persuading and manipulating – why they are different and the impact they have
  • Personality factors affecting stakeholder management (including feedback on a personality type questionnaire, to be taken in class)
  • Behaviours, their relationship to personality and how to read them
  • Influencing without authority – how to do it
  • Emotional intelligence, what it involves and benefits
DAY 4 :
Negotiating for Success  
  • The negotiating environment and backdrop
  • Reservation points, zones of potential agreement and best alternatives to a negotiated agreement
  • Differences between ‘soft’ and ‘hard’ negotiation techniques and why they are important
  • Principled negotiation, hardball tactics and important choices
  • Negotiation protocols and processes
  • Negotiation tools and techniques
  • Managing a negotiation
DAY 5 :
How Culture Affects Stakeholder Engagement and Management 
  • What do we mean by culture?
  • National culture
  • Regional culture
  • Organizational culture
  • Business unit or division culture
  • Communicating to different cultures
  • Negotiating with different cultures
  • Review of course/presentation of certificates

Professional certificate & Accreditation

Enhance your understanding of stakeholder management and maximise engagement and communication within a project environment on this CPD Certified Stakeholder Management training course.

Frequently Asked Questions

There are no prerequisites. Our courses are open to students of all backgrounds who are 18 years of age and older. All courses are conducted in English. Video lectures include English subtitles and the option to slow-down, pause, or replay lectures for better retention. Discussion boards are a critical component of each of our courses; therefore, we suggest students have a conversational knowledge of English when pursuing a Certificate of Completion. For any of the art writing courses, students need to be 100% proficient in written English.

You should have an up-to-date web browser such as: Chrome, Safari, Firefox, or Internet Explorer. For more detailed information, please see the guides for supported browsers and basic computer specifications. Our Online Courses can be accessed on a mobile or tablet device, although we strongly encourage you to have access to a desktop or laptop computer and reliable internet connection for certain course components. Former students have told us it is easiest to read discussion threads and complete written assignments on a laptop or desktop computer.

Registration is available on our website. Just follow these simple steps: Click the “Apply Now” button in the top right corner of your screen. Select “Online Courses.” Choose your course(s). You will be asked for basic contact information and your credit card payment. We require full payment at the time of registration and all tuition is billed in US dollars. Be sure to check with your bank or credit card company, as your financial institution may charge a foreign transaction fee.

Our classes are kept small, at no more than 30 students, to better facilitate and encourage personalized interaction with the instructor and fellow participants. Your classmates come from all over the globe and contribute their global perspectives and experience. Some are currently working within the arts while others are just beginning. All classmates share in their passion for the art world.

It is recommended that you begin your course promptly. If you do need to start the course a few days late, contact your instructor as soon as possible after the course has opened to discuss your options. Registration closes on the Friday after the course begins.

Enroll now

Click on a date to enroll and save your seat
London
06-10 Mar 2023
Fee: $5,950
Dubai
24-28 Apr 2023
Fee: $5,950
London
03-07 Jul 2023
Fee: $5,950
Amsterdam
11-15 Sep 2023
Fee: $5,950
Paris
30 Oct-03 Nov 2023
Fee: $5,950
London
18-22 Dec 2023
Fee: $5,950
Course customization available
Course customization available

This training course is available to be conducted at your own page, at your own time. Request for a quotation now, our training advisor will contact you promptly

    KC Academy
    Typically replies within an hour

    Lily
    Hi there 👋
    My name is Lily. Please tell me how I can assist you..
    1:40
    ×
    Chat with Us