Mastering Corporate Communications

Implementing New Rules of Communications

Course topic:

Public Relations

Format availability:

In-Person

Duration:

5 Days

Agenda

  • The Digital Revolution and Today’s Media Environment
  • The Psychology of Persuasion
  • Key Skills for Communicators and Marketers
  • A Problem-solving Approach to Communications
  • Stakeholder Analysis and Mapping
  • Communications and Customer Journeys
  • Influencer Marketing
  • Storytelling and Identity
  • Videography and Viral Content
  • The Planning Cycle

Professional certificate & Accreditation

Understand the changing roles of corporate communication professionals, and audit the current practice and measure its effectiveness in a changing marketplace through this training course.

Frequently Asked Questions

There are no prerequisites. Our courses are open to students of all backgrounds who are 18 years of age and older. All courses are conducted in English. Video lectures include English subtitles and the option to slow-down, pause, or replay lectures for better retention. Discussion boards are a critical component of each of our courses; therefore, we suggest students have a conversational knowledge of English when pursuing a Certificate of Completion. For any of the art writing courses, students need to be 100% proficient in written English.

You should have an up-to-date web browser such as: Chrome, Safari, Firefox, or Internet Explorer. For more detailed information, please see the guides for supported browsers and basic computer specifications. Our Online Courses can be accessed on a mobile or tablet device, although we strongly encourage you to have access to a desktop or laptop computer and reliable internet connection for certain course components. Former students have told us it is easiest to read discussion threads and complete written assignments on a laptop or desktop computer.

Registration is available on our website. Just follow these simple steps: Click the “Apply Now” button in the top right corner of your screen. Select “Online Courses.” Choose your course(s). You will be asked for basic contact information and your credit card payment. We require full payment at the time of registration and all tuition is billed in US dollars. Be sure to check with your bank or credit card company, as your financial institution may charge a foreign transaction fee.

Our classes are kept small, at no more than 30 students, to better facilitate and encourage personalized interaction with the instructor and fellow participants. Your classmates come from all over the globe and contribute their global perspectives and experience. Some are currently working within the arts while others are just beginning. All classmates share in their passion for the art world.

It is recommended that you begin your course promptly. If you do need to start the course a few days late, contact your instructor as soon as possible after the course has opened to discuss your options. Registration closes on the Friday after the course begins.

Enroll now

Click on a date to enroll and save your seat
London
07-11 Jul 2025
Fee: $5,950
Amsterdam
13-17 Oct 2025
Fee: $5,950
London
08-12 Dec 2025
Fee: $5,950
Course customization available
Course customization available

This training course is available to be conducted at your own pace & at your own time. Request for a quotation now and our training advisor will contact you shortly

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